A GEO audit
that separates proof from promises.
Review the six conditions your pages control, then turn the highest-value gaps into copy and structured data your team can actually publish.
No signup for the free check · No citation guarantee · Scope confirmed before payment
THE SHORT ANSWER
A defensible GEO audit checks access, extractability, entity clarity, direct answers, public evidence, and measurement. It should distinguish those controllable inputs from indexing, ranking, recommendations, traffic, mentions, and citations that only third-party systems determine.
THE SIX-LAYER AUDIT
Start with access.
End with evidence.
- 01
Crawler access
Check robots.txt, page-level indexing controls, CDN responses, redirects, and bot defenses against the current documented search agents.
- 02
Page extractability
Confirm that titles, descriptions, headings, and meaningful body text are present in the public response and still make sense outside the visual design.
- 03
Entity clarity
Make the company, product, service, author, and page purpose unambiguous in visible copy and matching structured data.
- 04
Direct answers
Resolve real buyer questions with self-contained language before persuasion, then connect each answer to the next useful page or action.
- 05
Inspectable evidence
Qualify important claims with dates, methods, sources, customer evidence, limitations, or other proof a reader can evaluate.
- 06
Outcome measurement
Track qualified search visits, buyer questions, inquiries, and verified citations separately. Do not turn crawler access or a surface score into a visibility claim.
CHOOSE THE RIGHT DEPTH
Scan, fix pack,
or measurement program?
| Decision | Free scan | AnswerReady Fix Pack | Measurement program |
|---|---|---|---|
| Best for | Finding the first homepage gap | Fixing five existing revenue pages | Tracking many buyer prompts over time |
| Primary output | Nine transparent checks | Copy, schema, proof gaps, action map | Engine, prompt, citation, and competitor trends |
| Time horizon | About 30 seconds | 3 business days | Recurring |
| Price here | $0 | $149 one time | Not offered by AnswerReady |
OFFICIAL GUIDANCE
No secret
GEO switch.
Google says generative Search still depends on foundational SEO, useful non-commodity content, crawlability, and its core Search systems; it also says no special AI text file or schema is required. OpenAI documents OAI-SearchBot access for ChatGPT search summaries and snippets. Anthropic documents Claude-SearchBot separately for Claude search.
SEE THE METHOD
Observed gaps.
No invented lift.
The public Alternate Futures teardown applies the same access, clarity, entity, answer, and evidence checks to a real site. It records a deterministic snapshot and publishable fixes without pretending traffic or citations improved.
Read the public teardownGEO AUDIT QUESTIONS
What the term
does—and does not—mean.
What is a GEO audit?
A GEO audit is a structured review of the conditions a website controls before it can be discovered, understood, and used by generative search systems: access, page clarity, entity consistency, direct answers, evidence, and measurement. It cannot establish or guarantee a future citation.
Is GEO different from SEO?
GEO is a common industry term for generative engine optimization. Google says its generative search experiences still rely on foundational SEO, helpful content, crawlability, and its core Search systems rather than a separate set of GEO hacks.
Does a site need llms.txt for AI search?
Not for Google AI Overviews or AI Mode. Google says no additional AI text file or special schema is required. Other systems may document their own crawlers, so a defensible audit checks each platform's current official guidance instead of treating one file as universal.
How much does the AnswerReady GEO audit cost?
The free checker covers nine homepage signals. The founding AnswerReady Fix Pack is $149 one time for five existing public pages, delivered within three business days after scope and payment are confirmed.
Can a GEO audit guarantee ChatGPT or Google citations?
No. AnswerReady improves conditions the site controls and recommends measurement, but it does not promise indexing, ranking, traffic, recommendations, mentions, or citations from third-party systems.
FROM AUDIT TO EDITS
Fix the five pages
closest to revenue.
We confirm fit and scope before asking for $149.
Request a scope review →